Press Release

Kryon Systems Launches, With the Interactive Downloadable Leo Help Tool, Which Enables any User to Complete any Task in any Application in Minutes, Including Microsoft Office 2007, Facebook, iTunes and Firefox

PR Newswire
TEL AVIV, Israel, Dec. 2, 2010
TEL AVIV, Israel, Dec. 2, 2010 /PRNewswire/ — When was the last time you had to accomplish a new task in a software application you use daily, for example, filtering rows in Excel according to their values, or changing privacy settings in Facebook? Did you ask colleagues or Google the task until you figured it out? How much time did you waste? How frustrated were you until you figured out the task?

Now, with the introduction of Leo, a new technology offering, you can perform your tasks quickly and painlessly. Leo is a downloadable interactive help tool that actually performs the task for you on your computer environment in real time. Leo is available free, for personal use only, at

How does Leo work?

After downloading Leo, all you have to do is type your question into the Leo search bar, choose the result and run it. Leo will continue to operate the application for you, step-by-step, stopping for you at key decision points.

For example: You want to change your Facebook privacy settings to specify which of your friends are allowed to post on your wall, but you don’t know how to do it? Simply open Leo, type ‚Who can comment on my posts in Facebook‘ in the search bar, choose ‚Customize who can add comments on my posts‘ from the search results, and press ‚do it‘. Leo will actually move your mouse and navigate Facebook based on your input and complete the task for you.

In addition, Leo also offers a ‚Guide Me‘ mode. With ‚Guide Me‘, Leo acts as a tutor, instructing the user where to click in order to perform the desired task.

To see Leo in action for yourself, click here:

Why Leo?

According to Mickey MacManus, President / CEO of Maya (, a design consultancy and technology research lab with an intense desire to turn human experiences with technology products into positive interactions, „The cost of complexity and power has plummeted to the point where the cost of making something complex is almost free. Technology got faster, information exploded — but what about us? Is my brain bigger than my grandfather’s brain? We are not going to keep up. It takes a long time to grow more brain.“

Given the increased complexity coupled with the greater number of applications used, it’s not surprising that most users only utilize a small percentage of the functionality available in most common software applications. Even corporate employees don’t fully utilize all of the functionality available in applications like Microsoft Word, Excel, PowerPoint and Outlook. System administrators in corporate organizations, who used to take the time to explain software to their users, are now too busy with all of the new applications and new hardware they must maintain to provide application-level support on the more common applications.

Leo was developed to address the modern day challenges of attaining complete proficiency in the applications we use every day in order to improve our productivity and free our time.

„I remember upgrading from Microsoft Office 2003 to Office 2007,“ said Mr. Hilik Harari, Product Marketing Manager, Kryon Systems. „A few days later, I had to create a PowerPoint presentation, a task that now took me three times as long because of all of the time I wasted figuring out all of the changes in the functionality.“

„With a recent version of a major software application including more than 20 tool bars and over 1000 commands, how can we expect end users to find the functions which will make their work more productive?“ said Emma Butin, the CEO and founder of Kryon Systems. „Leo is designed to empower users to benefit from ‚feature creep‘ – when simple technology becomes complicated because new features are added – by showing them how to complete tasks they didn’t know they could with the software they use every day, thereby increasing productivity.“

Kryon Systems CEO and founder Emma Butin and the company were recently recognized for their accomplishments in technology and entrepreneurship with six nominations in the 2010 Stevie Awards for Women, the pre-eminent award for women in business, and were selected for the People’s Choice Award among the most promising Israeli start-ups at the prestigious TWS 2010 Conference.

Presently, Leo supports Microsoft Office applications Word, Excel, PowerPoint and Outlook 2007, Apples‘ iTunes, Mozilla’s Firefox and Facebook. Leo on Google’s Gmail is coming soon.

About Kryon Systems / Leo

Kryon Systems is the Israeli startup that revolutionizes the way we interact with computer software. Kryon Systems developed Leo (Learn, Evolve, Operate), which is an innovative interactive help for applications solution. Leo provides more than answers to users‘ questions; it actually performs the task required in a step-by-step, interactive manner. Kryon Systems was founded by Ms. Emma Butin in 2008 and is headquartered in Tel Aviv, Israel.

Company, product, or service names used in this release may be the trademarks or service marks Apple, Facebook, Google, Microsoft, Mozilla or other companies.

Contact info:
Uriah Av-Ron
PR for Leo / Kryon Systems
Tel: (646) 755-6120 /